:root{--lime:#dde86e;--lime-deep:#a8b62b;--ink:#11110f;--charcoal:#373737;--paper:#fff;--soft:#f4f4f1;--portrait:#d9cfc3;--line:#11110f40;--line-light:#ffffff47;--muted:#66665f;--max:1240px;--gutter:clamp(28px, 5vw, 82px)}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--ink);-webkit-font-smoothing:antialiased;text-rendering:optimizelegibility;margin:0;font-family:Hanken Grotesk,Arial,sans-serif;font-size:16px;line-height:1.62}h1,h2,h3,.serif{letter-spacing:-.035em;margin:0;font-family:EB Garamond,Georgia,serif;font-weight:500;line-height:.98}p{margin:0}a{color:inherit;text-decoration:none}.container{width:min(var(--max), calc(100% - 2 * var(--gutter)));margin-inline:auto}.eyebrow{letter-spacing:.065em;text-transform:uppercase;font-size:11px;font-weight:600;line-height:1.2}.button{border:1px solid var(--ink);background:0 0;border-radius:5px;justify-content:center;align-items:center;min-height:48px;padding:0 27px;font-size:13px;font-weight:500;transition:background .16s,color .16s,transform .16s;display:inline-flex}.button:hover{background:var(--ink);color:#fff;transform:translateY(-1px)}.button.light{background:#fff;border-color:#0000}.button.light:hover{background:var(--ink)}.hero{background:var(--lime);min-height:700px;padding:0 0 126px}.nav{justify-content:space-between;align-items:center;gap:40px;height:92px;display:flex}.wordmark{letter-spacing:.02em;font-size:14px;font-weight:600}.nav-right{align-items:center;gap:33px;font-size:13px;font-weight:500;display:flex}.nav-right a:not(.button):hover{text-underline-offset:4px;text-decoration:underline}.nav .button{background:#fff;border-color:#0000;min-height:42px;padding-inline:28px}.hero-copy{max-width:730px;padding-top:64px}.hero h1{max-width:780px;font-size:clamp(58px,5.25vw,80px)}.hero-body{gap:14px;width:min(650px,100%);margin-top:39px;font-size:15px;line-height:1.66;display:grid}.hero-body strong{font-weight:600}.hero-actions{flex-wrap:wrap;gap:18px;margin-top:36px;display:flex}.paradox{color:var(--ink);background:#fff;padding:164px 0 168px}.paradox h2{max-width:1020px;margin-top:25px;font-size:clamp(51px,4.45vw,70px)}.paradox-intro{color:var(--ink);grid-template-columns:1fr 1px 1fr;align-items:start;gap:58px;margin-top:58px;font-size:15px;line-height:1.75;display:grid}.paradox-divider{background:var(--line);height:108px}.cycle{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(5,1fr);margin-top:74px;display:grid}.cycle-step{min-height:162px;padding:31px 34px 34px 0;position:relative}.cycle-step+.cycle-step{border-left:1px solid var(--line);padding-left:34px}.cycle-step:not(:last-of-type):after{content:"→";text-align:center;width:22px;color:var(--muted);z-index:1;background:#fff;font-size:16px;position:absolute;top:72px;right:-11px}.cycle-number{color:var(--lime-deep);font-family:EB Garamond,Georgia,serif;font-size:38px;line-height:1}.cycle-label{max-width:150px;margin-top:18px;font-size:14px;font-weight:500;line-height:1.45}.cycle-return{border-top:1px solid var(--line);color:var(--muted);grid-column:1/-1;justify-content:space-between;gap:30px;padding:20px 0 21px;font-size:13px;display:flex}.cycle-return strong{color:var(--ink);font-weight:600}.paradox-solution{grid-template-columns:.78fr 1.22fr;align-items:start;gap:92px;margin-top:72px;display:grid}.paradox-solution h3{font-size:clamp(40px,3.4vw,53px)}.paradox-solution-copy{color:var(--ink);gap:17px;max-width:670px;font-size:15px;display:grid}.paradox-solution-copy strong{color:var(--ink);font-weight:600}.system{background:var(--soft);padding:166px 0 170px}.system-head{grid-template-columns:.78fr 1.22fr;align-items:end;gap:100px;display:grid}.system h2{max-width:560px;margin-top:24px;font-size:clamp(51px,4.4vw,69px)}.system-intro{max-width:650px;font-size:16px;line-height:1.72}.comparison{border-top:1px solid var(--line);grid-template-columns:1fr 1fr;margin-top:84px;display:grid}.comparison-col{padding:48px 66px 54px 0}.comparison-col+.comparison-col{border-left:1px solid var(--line);padding-left:66px;padding-right:0}.comparison h3{font-size:37px}.comparison ul{gap:15px;margin:28px 0 0;padding:0;font-size:15px;list-style:none;display:grid}.comparison li{padding-left:25px;position:relative}.comparison li:before{content:"→";position:absolute;top:0;left:0}.routes{background:#fff;padding:170px 0 156px}.routes h2{max-width:960px;margin-top:24px;font-size:clamp(51px,4.35vw,69px)}.route-grid{grid-template-columns:1.08fr 1px .92fr;align-items:stretch;gap:72px;margin-top:82px;display:grid}.route-divider{background:var(--line)}.route h3{max-width:510px;margin-top:19px;font-size:clamp(39px,3.2vw,50px)}.route-kicker{margin-top:26px;font-size:15px;font-weight:600}.route-copy{gap:19px;max-width:500px;margin-top:18px;font-size:15px;display:grid}.route .button{margin-top:34px}.route-note{color:var(--muted);margin-top:27px;font-size:13px}.outcome{background:var(--soft);padding:168px 0 166px}.outcome-top{grid-template-columns:.9fr 1.1fr;align-items:end;gap:100px;display:grid}.outcome h2{max-width:620px;margin-top:24px;font-size:clamp(50px,4.3vw,68px)}.outcome-intro{max-width:620px;font-size:16px;line-height:1.72}.outcome-grid{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(3,1fr);margin-top:86px;display:grid}.outcome-step{padding:50px 44px 54px 0}.outcome-step+.outcome-step{border-left:1px solid var(--line);padding-left:44px}.outcome-number{font-family:EB Garamond,Georgia,serif;font-size:57px;line-height:1}.outcome-step h3{margin-top:21px;font-size:31px}.outcome-step p{max-width:320px;margin-top:17px;font-size:14px;line-height:1.63}.fit{background:var(--charcoal);color:#fff;padding:154px 0 150px}.fit-head{grid-template-columns:.82fr 1.18fr;align-items:start;gap:100px;display:grid}.fit h2{max-width:520px;margin-top:24px;font-size:clamp(50px,4.25vw,67px)}.fit-copy{grid-template-columns:1fr 1fr;gap:58px;display:grid}.fit-block h3{color:#fff;font-size:32px}.fit-block ul{color:#ffffffd1;gap:15px;margin:26px 0 0;padding:0;font-size:14px;list-style:none;display:grid}.fit-block li{padding-left:23px;position:relative}.fit-block li:before{content:"→";color:#fff;position:absolute;top:0;left:0}.founder{background:#fff;padding:168px 0 176px}.founder-grid{grid-template-columns:420px minmax(0,660px);justify-content:space-between;align-items:start;gap:110px;display:grid}.portrait{aspect-ratio:.78;background:0 0;position:relative}.portrait span{display:none}.founder-copy .eyebrow{margin-bottom:24px}.founder h2{max-width:620px;font-size:clamp(49px,4.1vw,64px)}.founder-body{gap:18px;max-width:630px;margin-top:31px;font-size:15px;display:grid}.founder-body strong{font-weight:600}.proof{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:auto 1fr;align-items:center;gap:34px;margin-top:42px;padding:31px 0;display:grid}.proof-number{white-space:nowrap;font-family:EB Garamond,Georgia,serif;font-size:58px;line-height:.95}.proof-text{color:var(--muted);max-width:390px;font-size:13px;line-height:1.58}.founder .button{margin-top:35px}.principles{background:var(--soft);padding:142px 0 150px}.principles h2{max-width:700px;margin-top:24px;font-size:clamp(49px,4.1vw,65px)}.principle-grid{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(3,1fr);margin-top:76px;display:grid}.principle{padding:43px 42px 47px 0}.principle+.principle{border-left:1px solid var(--line);padding-left:42px}.principle h3{font-size:32px}.principle p{max-width:300px;margin-top:14px;font-size:14px;line-height:1.58}.founding{background:#fff;padding:168px 0 172px}.founding-grid{grid-template-columns:.8fr 1.2fr;align-items:start;gap:110px;display:grid}.founding h2{max-width:520px;margin-top:21px;font-size:clamp(49px,4.2vw,66px)}.founding-copy{gap:18px;max-width:650px;font-size:15px;line-height:1.72;display:grid}.founding-copy strong{font-weight:600}.founding .button{margin-top:35px}.closing{text-align:center;background:#fff;border-top:1px solid #11110f17;padding:162px 0 158px}.closing h2{max-width:920px;margin-inline:auto;font-size:clamp(55px,5vw,79px)}.closing p{max-width:650px;margin:30px auto 0;font-size:16px;line-height:1.7}.closing-actions{flex-wrap:wrap;justify-content:center;gap:18px;margin-top:38px;display:flex}.footer{background:#fff}.footer-inner{width:min(var(--max), calc(100% - 2 * var(--gutter)));border-top:1px solid var(--ink);margin-inline:auto;padding:72px 0 0}.footer-main{grid-template-columns:minmax(330px,1.35fr) repeat(3,minmax(150px,.55fr));align-items:start;gap:clamp(44px,6vw,92px);padding-bottom:72px;display:grid}.footer-brand{max-width:510px}.footer .wordmark{letter-spacing:.03em;font-size:13px;font-weight:600}.footer-claim{letter-spacing:-.03em;max-width:500px;margin-top:28px;font-family:EB Garamond,Georgia,serif;font-size:clamp(35px,3.2vw,49px);font-weight:500;line-height:1.02}.footer-note{max-width:390px;color:var(--muted);margin-top:22px;font-size:14px}.footer-col h2{letter-spacing:.065em;text-transform:uppercase;margin:0 0 24px;font-family:Hanken Grotesk,Arial,sans-serif;font-size:11px;font-weight:600;line-height:1.2}.footer-links{gap:15px;display:grid}.footer-link{border-bottom:1px solid #0000;align-items:center;gap:7px;width:max-content;max-width:100%;padding-bottom:2px;font-size:14px;display:inline-flex}.footer-link:hover{border-bottom-color:var(--ink)}.footer-link.external:after{content:"↗";margin-left:1px;font-size:12px}.footer-bottom{border-top:1px solid var(--line);grid-template-columns:1fr auto auto;align-items:center;gap:32px;min-height:92px;font-size:11px;display:grid}.footer-legal{flex-wrap:wrap;gap:26px;display:flex}.footer-legal a:hover{text-underline-offset:4px;text-decoration:underline}.footer-location{color:var(--muted);white-space:nowrap}.footer-copyright{white-space:nowrap}.hero-statement{display:block}.hero-statement+.hero-statement{margin-top:.58em}.mobile-nav-actions,.mobile-menu{display:none}.menu-toggle{border:1px solid var(--ink);cursor:pointer;background:0 0;border-radius:5px;flex-direction:column;justify-content:center;align-items:center;gap:6px;width:46px;height:42px;padding:0}.menu-toggle span{background:var(--ink);width:18px;height:1px;transition:transform .16s;display:block}.menu-toggle[aria-expanded=true] span:first-child{transform:translateY(3.5px)rotate(45deg)}.menu-toggle[aria-expanded=true] span:last-child{transform:translateY(-3.5px)rotate(-45deg)}@media (width<=940px){:root{--gutter:clamp(24px, 6vw, 52px)}body{font-size:15px}.hero{min-height:auto;padding-bottom:96px}.nav{gap:20px;height:78px}.desktop-nav{display:none}.mobile-nav-actions{align-items:center;gap:10px;display:flex}.mobile-waitlist{min-height:42px;padding-inline:18px}.menu-toggle{display:flex}.mobile-menu{z-index:20;left:var(--gutter);right:var(--gutter);background:var(--lime);border-top:1px solid #11110f59;padding:18px 0 8px;display:none;position:absolute;top:72px}.mobile-menu.is-open{display:grid}.mobile-menu a,.mobile-menu button{border-bottom:1px solid #11110f2e;padding:13px 0;font-size:15px;font-weight:500}.mobile-menu button{color:inherit;text-align:left;cursor:pointer;background:0 0;border:0;border-bottom:1px solid #11110f2e;font-family:inherit}.hero-copy{padding-top:48px}.hero h1{max-width:760px;font-size:clamp(48px,9vw,66px);line-height:.98}.hero-body{max-width:620px;margin-top:34px}.hero-actions{margin-top:30px}.paradox,.system,.routes,.outcome,.founder,.founding{padding-top:112px;padding-bottom:116px}.fit{padding-top:108px;padding-bottom:112px}.principles{padding-top:104px;padding-bottom:108px}.closing{padding-top:116px;padding-bottom:112px}.paradox h2,.system h2,.routes h2,.outcome h2,.fit h2,.founder h2,.principles h2,.founding h2{font-size:clamp(45px,7.5vw,59px)}.closing h2{font-size:clamp(50px,8vw,66px)}.paradox-intro,.paradox-solution,.system-head,.outcome-top,.fit-head,.founder-grid,.founding-grid{grid-template-columns:1fr;gap:42px}.paradox-intro{margin-top:44px}.paradox-divider{width:100%;height:1px}.paradox-solution{margin-top:62px}.cycle{grid-template-columns:1fr;margin-top:58px}.cycle-step{grid-template-columns:54px 1fr 24px;align-items:center;gap:14px;min-height:auto;padding:26px 0;display:grid}.cycle-step+.cycle-step{border-left:0;border-top:1px solid var(--line);padding-left:0}.cycle-step:not(:last-of-type):after{content:"↓";width:auto;color:var(--muted);text-align:right;background:0 0;display:block;position:static}.cycle-label{max-width:none;margin-top:0}.cycle-return{flex-direction:column;gap:6px;padding-block:22px}.comparison,.route-grid,.outcome-grid,.fit-copy,.principle-grid{grid-template-columns:1fr}.comparison{margin-top:60px}.comparison-col{padding:38px 0 42px}.comparison-col+.comparison-col{border-left:0;border-top:1px solid var(--line);padding:42px 0}.route-grid{gap:52px;margin-top:60px}.route-divider{width:100%;height:1px}.route h3{font-size:clamp(40px,7vw,51px)}.outcome-grid{margin-top:60px}.outcome-step{padding:38px 0 42px}.outcome-step+.outcome-step{border-left:0;border-top:1px solid var(--line);padding:42px 0}.fit-copy{gap:48px}.fit-block+.fit-block{border-top:1px solid var(--line-light);padding-top:42px}.founder-grid{justify-content:start}.portrait{width:min(480px,100%)}.founder-copy{max-width:680px}.proof{grid-template-columns:1fr;gap:18px}.proof-number{font-size:54px}.principle-grid{margin-top:58px}.principle{padding:34px 0 38px}.principle+.principle{border-left:0;border-top:1px solid var(--line);padding:38px 0}.closing-actions{align-items:stretch}.footer-main{grid-template-columns:1.25fr 1fr 1fr}.footer-brand{grid-column:1/-1;max-width:680px;padding-bottom:8px}}@media (width<=600px){:root{--gutter:22px}body{line-height:1.58}.eyebrow{font-size:10px}.nav{height:72px}.mobile-waitlist{display:none}.hero{padding-bottom:78px}.hero-copy{padding-top:38px}.hero h1{letter-spacing:-.04em;font-size:clamp(43px,12.2vw,53px)}.hero-statement+.hero-statement{margin-top:.7em}.hero-body{gap:13px;margin-top:30px;font-size:14px}.hero-actions{grid-template-columns:1fr;gap:11px;display:grid}.hero-actions .button,.closing-actions .button{width:100%}.paradox,.system,.routes,.outcome,.founder,.founding,.fit{padding-top:88px;padding-bottom:92px}.principles{padding-top:82px;padding-bottom:88px}.closing{padding-top:92px;padding-bottom:88px}.paradox h2,.system h2,.routes h2,.outcome h2,.fit h2,.founder h2,.principles h2,.founding h2{font-size:clamp(39px,10.8vw,48px)}.closing h2{font-size:clamp(42px,11.7vw,54px)}.paradox-intro,.paradox-solution,.system-head,.outcome-top,.fit-head,.founder-grid,.founding-grid{gap:34px}.paradox-intro{margin-top:38px;font-size:14px}.paradox-solution h3{font-size:37px}.paradox-solution-copy,.system-intro,.outcome-intro,.founding-copy{font-size:14px}.cycle{margin-top:48px}.cycle-step{grid-template-columns:48px 1fr 20px;padding-block:23px}.cycle-number{font-size:34px}.cycle-label{font-size:13px}.comparison h3,.fit-block h3,.principle h3{font-size:29px}.comparison ul,.fit-block ul{font-size:14px}.route-grid{margin-top:50px}.route h3{font-size:39px}.route-kicker,.route-copy,.founder-body{font-size:14px}.route .button,.founder .button,.founding .button{width:100%}.outcome-grid{margin-top:50px}.outcome-number{font-size:52px}.outcome-step h3{font-size:29px}.portrait{width:100%;max-width:none}.proof-number{font-size:49px}.proof-text{font-size:12px}.principle-grid{margin-top:48px}.founding .button{margin-top:26px}.closing p{font-size:15px}.closing-actions{grid-template-columns:1fr;gap:11px;display:grid}.footer-inner{padding-top:52px}.footer-main{grid-template-columns:1fr 1fr;gap:46px 28px;padding-bottom:54px}.footer-brand,.footer-col:last-of-type{grid-column:1/-1}.footer-claim{font-size:clamp(35px,11vw,48px)}.footer-bottom{grid-template-columns:1fr;gap:15px;min-height:0;padding:27px 0 32px}.footer-legal{gap:16px 24px}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,:before,:after{transition-duration:.01ms!important}}a:focus-visible,button:focus-visible{outline:2px solid var(--ink);outline-offset:3px;border-radius:3px}.hero a:focus-visible,.hero button:focus-visible{outline-color:var(--ink)}.fit a:focus-visible,.fit button:focus-visible{outline-color:#fff}.nav-right a:not(.button):focus-visible{text-underline-offset:4px;text-decoration:underline}.hero-compact{min-height:76vh;padding-bottom:96px}.page-head{max-width:720px;padding-top:56px}.page-head h1{font-size:clamp(46px,4.4vw,68px)}.page-head p{margin-top:26px;font-size:15px;line-height:1.7}.page-back a{text-underline-offset:4px;text-decoration:underline}.hero-body p,.founder-body p,.route-copy p,.split-copy,.proof-copy p,.proof-text,.proof-result span,.outcome-card p,.principle p,.problem-block p,.price-copy p,.scope-block li,.deliverable-list li,.faq-answer p,.fit-list li,.route-kicker,.route-note,.closing p,.section p,.founder-note{font-size:17px}.eyebrow{font-size:12px}@media (width<=640px){.hero-body p,.founder-body p,.route-copy p,.split-copy,.proof-copy p,.proof-text,.proof-result span,.outcome-card p,.principle p,.problem-block p,.price-copy p,.scope-block li,.deliverable-list li,.faq-answer p,.fit-list li,.route-kicker,.route-note,.closing p,.section p,.founder-note{font-size:16px}}.early-proof{border-top:1px solid var(--line);grid-template-columns:.72fr 1.28fr;align-items:start;gap:72px;margin-top:74px;padding-top:38px;display:grid}.early-proof-number{letter-spacing:-.035em;margin-top:13px;font-family:EB Garamond,Georgia,serif;font-size:clamp(44px,4.2vw,64px);line-height:.96}.early-proof-copy h3{max-width:650px;font-size:clamp(34px,3vw,45px)}.early-proof-copy p{max-width:680px;margin-top:18px;font-size:15px;line-height:1.68}.early-proof-note{color:var(--muted);margin-top:12px;font-size:12px}.jumpstart-entry{background:#f6e848;padding:118px 0 124px}.jumpstart-card{background:0 0;padding:66px 70px 70px}.jumpstart-grid{grid-template-columns:.86fr 1.14fr;align-items:start;gap:92px;display:grid}.jumpstart-entry h2{max-width:650px;margin-top:22px;font-size:clamp(46px,4.05vw,64px)}.jumpstart-copy{gap:18px;max-width:650px;font-size:17px;line-height:1.72;display:grid}.jumpstart-copy .button{background:var(--ink);color:#fff;border-color:var(--ink);justify-self:start;margin-top:17px}.jumpstart-copy .button:hover{color:var(--ink);background:#fff}.jumpstart-mini{color:#11110fad;margin-top:3px;font-size:12px}@media (width<=940px){.early-proof,.jumpstart-grid{grid-template-columns:1fr;gap:42px}.jumpstart-card{padding:54px 48px 58px}.jumpstart-entry{padding:92px 0 98px}}@media (width<=600px){.early-proof{gap:30px;margin-top:54px}.jumpstart-card{padding:44px 28px 48px}.jumpstart-entry{padding:78px 0 82px}.jumpstart-entry h2{font-size:clamp(39px,10.8vw,48px)}.jumpstart-copy{font-size:16px}.jumpstart-copy .button{width:100%}.early-proof-note{font-size:12px}}
